Desert Moon featured in Nation's Restaurant News

Nation’s Restaurant News Reporter Mark Brandau researched the scoop on how Desert Moon tackles Cinco de Mayo, a holiday that came to be because Mexico was victorious over the French in the Battle of Puebla in 1862. In America, Americans have embraced the holiday as a time to celebrate with Mexican food, margaritas and mariachi bands. Desert Moon throws its own bash and hopes to capture more than a few new guests too. Read more about how Desert Moon gears up for the big day here!

Restaurants gear up for Cinco de Mayo
By Mark Brandau

Fred Kirvan, president of the eight-unit fast-casual chain Desert Moon Fresh Mexican Grille, equates Cinco de Mayo, the Mexican holiday celebrating the country’s victory over the French in the Battle of Puebla in 1862, with another American day of retail and restaurant excess.

“Cinco de Mayo is our Black Friday,” he said of May 5, which he called “the only day all year when all people are thinking about Mexican food.”

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